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What are you reading?
The book is as timeless and applicable today as it was when it was first published in 1936. How to Win Friends and Influence People by Dale Carnegie is the seminal writing on developing and mastering the principles of human relations. It has more than 15,000,000 copies in print and is listed on Time Magazine’s...
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Prospecting and sales are part of every business.  In fact, there is no business until you have a sale. To refresh my skills and motivate me, I read Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling, by Jeb Blount and Mike Weinberg. To...
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For most of us, it’s tough. Day after day, month after month, year after year, we go to work and try to improve our lot in life. Over this time there are certainly days where we just don’t feel motivated, inspired, or see visible progress in our careers.  To get through those days, a little inspiration...
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Numerous books, articles, speeches, blog posts have been written over the last few years about why content marketing is required as part of any company’s marketing and sales strategy. Youtility: Why Smart Marketing Is about Help Not Hype by Jay Baer, does an excellent job explaining why content marketing is the best approach to reaching...
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One of the most talked about books over the past year is the New York Times bestseller, The Power of Habit: Why We Do What We Do in Life and Business by Charles Duhigg. I read this book because I was interested in utilizing habits to reduce the numerous decisions I have to make every...
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If you don’t read Yes!: 50 Scientifically Proven Ways to be Persuasive, By Robert Cialdini, you are doing yourself and your organization a huge disservice. This awesome book, by the best-selling author of Influence, is a quick read with many, many tips on how to improve your relationship and your ability to influence those you...
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All businesses, especially those in the service industry, struggle with distinguishing their business and services from those of competitors. Scott McKain, tackles this issue in, Create Distinction: What to Do When “Great” Isn’t Good Enough to Grow Your Business. Scott is a leading expert on business and professional distinction, the founder of the Ultimate Customer...
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There’s not a single word to describe this novel, so I’ll try seven: outrageous, hysterical, brilliant, originally creative, goofy, zany.  Of course, there are many more adjectives that can describe A Confederacy of Dunces by John Kennedy Toole. While my reading tastes usually run to non-fiction and business books, I picked this one after Amazon...
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Entrepreneurship doesn’t just describe business owners, it can describe adventure travelers as well.  As I read AWOL on the Appalachian Trail by David Miller (link to book here), I couldn’t help but think his thru-hike from Georgia to Maine was a true entrepreneurial endeavor. Most dictionaries define entrepreneur as one who “by risk and initiative...
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After finishing the monumental work of The Path Between The Seas: The Creation Of The Panama Canal, 1870-1914 by David McCullough, I went for something a little lighter: Plato And A Platypus Walk Into A Bar… Understanding Philosophy Through Jokes.  It was exactly what I needed. Honestly, I couldn’t even tell you about all the...
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